Is UNESCO Greenwashing the luxury brand LVMH? – “Biosphere reserves: Mobilizing against deforestation in the Amazon. UNESCO has partnered with LVMH, the luxury goods group, to fight against the direct and indirect drivers of deforestation in the Amazonian region.” ???


Luxury Jeweler Tiffany is owned by LVMH

According to UNESCO: “UNESCO has partnered with LVMH, the luxury goods group, to fight against the direct and indirect drivers of deforestation in the Amazonian region.

Based on participatory approaches that combine scientific, local and indigenous knowledge, the programme will be monitored by teams in eight biosphere reserves –  in Bolivia (Pilón-Lajas, and Beni); Brazil (Central Amazon); Ecuador (Yasuní, Sumaco, and Podocarpus-El Condor); and Peru (Manu, and Oxapampa-Ashaninka-Yanesha).

The aim of the initiative is to promote the rehabilitation of degraded lands, while ensuring sustainable employment for local populations. In the Beni biosphere reserve, for example, the programme plans to build a greenhouse, and provide families in four communities with high-quality seeds of native timber species (mahogany) and local forest species (banana, coffee, cocoa, and citrus). These will be used to create plots under agroforestry systems, in fallow land traditionally used for agriculture.”


Photo montage: POD

Tiffany and others in the gold industry, luxury and discount, represent the commodity fetishism of jewelry – items that are functionally useless to human society.


It’s a deal?

From a biosphere and Indigenous peoples’ perspective, all gold is “dirty gold”. Gold mining begins with deforestation. Legal gold mining uses toxic cyanure and illegal gold mining uses toxic mercury, but both methods contaminate the water, soil, wildlife and people who live in the region.

Organized crime controls the illegal gold distribution market and illegally mined gold commands an important share of the world’s gold market. In the case of Latin America, experts estimate that one third to one half of the region’s exported gold is mined illegally.
Narco-traffickers are contributing to the violence in the Amazon region. Their operations used to rely on drug trafficking. Now, they also depend on illegal gold. One of the reasons illegal gold is so valuable to criminal groups is that, unlike cocaine, there’s a legal version that looks exactly like it.


Illegal gold mining site on Indigenous land in the Amazon

If they are devastating the Amazon in search of gold there is a buyer’s market. Who buys this gold? The big brands and brands in the fashion world?”
Who then buys this gold as trinkets?
Please make sure it’s not you!


Please BOYCOTT GOLD!

Please boycott ALL products from deforestation; gold, palm oil, gemstones, exotic wood, soy, beef, leather, etc. !!!

About Barbara Crane Navarro - Rainforest Art Project

I'm a French artist living near Paris. From 1968 to 1973 I studied at Rhode Island School of Design in Providence, Rhode Island, then at the San Francisco Art Institute in San Francisco, California, for my BFA. My work for many decades has been informed and inspired by time spent with indigenous communities. Various study trips devoted to the exploration of techniques and natural pigments took me originally to the Dogon of Mali, West Africa, and subsequently to Yanomami communities in Venezuela and Brazil. Over many years, during the winters, I studied the techniques of traditional Bogolan painting. Hand woven fabric is dyed with boiled bark from the Wolo tree or crushed leaves from other trees, then painted with mud from the Niger river which oxidizes in contact with the dye. Through the Dogon and the Yanomami, my interest in the multiplicity of techniques and supports for aesthetic expression influenced my artistic practice. The voyages to the Amazon Rainforest have informed several series of paintings created while living among the Yanomami. The support used is roughly woven canvas prepared with acrylic medium then textured with a mixture of sand from the river bank and lava. This supple canvas is then rolled and transported on expeditions into the forest. They are then painted using a mixture of acrylic colors and Achiote and Genipap, the vegetal pigments used by the Yanomami for their ritual body paintings and on practical and shamanic implements. My concern for the ongoing devastation of the Amazon Rainforest has inspired my films and installation projects. Since 2005, I've created a perfomance and film project - Fire Sculpture - to bring urgent attention to Rainforest issues. To protest against the continuing destruction, I've publicly set fire to my totemic sculptures. These burning sculptures symbolize the degradation of nature and the annihilation of indigenous cultures that depend on the forest for their survival.
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3 Responses to Is UNESCO Greenwashing the luxury brand LVMH? – “Biosphere reserves: Mobilizing against deforestation in the Amazon. UNESCO has partnered with LVMH, the luxury goods group, to fight against the direct and indirect drivers of deforestation in the Amazonian region.” ???

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